| Email Campaign Management
- Create professional-looking email announcements & newsletter and send to targetted interest groups
- Create emails from webpages
- Manage thousands of customers and email addresses
- Send personalised messages
- Preview and test campaigns to see them in the eyes of the customers
- Send emails which are automatically formatted to recipients with or without HTML readability
- Unsubscribe links can be included at the bottom of each email
- Allow your customers to update their own contact information through the emails received
- Define your return email address and the display name
- Send Emails one-to-one so that recipients do not see the email addresses of all the other recipients
- Scheduled sending of each email campaign
Customer Database Management
- Import customer databases from other programs such as Microsoft Excel
- Export customer database for use locally for backup, address label printing, etc.
- Create interest groups which can contain customers from different segments
- New customers can join mailing list by completing the online form.
Reporting
- Track the number of emails sent out for each campaign
- Track the number of emails opened for each campaign
- Track the number of click throughs for each campaign
- Track the number of replies to each email campaign
- Track the number of unsubscribers for each campaign
- Track individual users who have opened each campaign
- Track individual users who have clicked through particular links for each campaign
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